CORPORATE REPUTATION MANAGEMENT
What is Corporate Reputation Management?
In this period, where the Internet is frequently used in all areas, people are doing research before buying a product or service. This research is mostly carried out over the internet, by paying attention to the comments and news about the product or service that the people are examining. If these comments contain unfair criticism about these comments or the news consists of unfounded contents, this will damage the reputation of the corporations. The removal of the content that contains false and unfounded allegations, the creation of positive content, and the provision of online reputation monitoring are carried out with corporate reputation management. Corporate reputation management briefly refers to the management of the content that will come up when you type the name of an institution or brand into the search engine. Corporate reputation management involves procedures of removing the negative content by highlighting positive contents.
The Importance of Corporate Reputation Management
The internet is a virtual world where the content is shared for thousands of time in a matter of seconds and the content published in a search about brands or institutions is presented to the individuals regardless of whether these contents are old or new. Therefore, unfounded news and negative content that is damaging the reputation of an organization or brand are reflected in real life as well. The damage on the corporate reputation causes financial losses as well as material losses. The protection and management of corporate reputation are very important in the internet environment, where we observe that even the private information of an institution or brand is shared in some cases. The removal of these contents, which are mostly produced by competitor companies, tracking the online reputation of the institutions on 7 days 24 hours basis and taking measures against the content that would undermine the reputation of the institution are necessary for the future of the institution.
You can prevent negative content from damaging your corporate identity with the help of Prestige Mania’s online reputation tracking and corporate reputation management services. You can benefit from our corporate reputation management and permanent internet removal services by applying now.